Hiring: Marketing Content & Growth Manager for Travel Cat & Sister Agency

The Marketing Content & Growth Manager will play a crucial role in driving sales and business growth for Travel Cat, the leading cat travel brand worldwide. Working closely with the co-founder, you will assess various marketing opportunities, generate innovative ideas, oversee a team of freelancers, and personally execute initiatives. (80% of time).

This role also includes marketing coordination of SMS / email campaigns for another pet brand through Travel Cat’s sister agency, MEOS Digital. (20% of time).

We are seeking a highly proactive and independent individual with exceptional attention to detail, as projects will be diverse and concurrent, necessitating strong project management skills.

This role offers a lot of room for growth for the right person.

Skills

• Exceptional writing abilities across multiple mediums, including social media, video, and email
• Proficient in managing marketing campaigns across various verticals and channels from inception to completion
• Previous experience in managing freelancers / coordination across team members
• Proficient in social media marketing and familiar with emerging trends
• Knowledge of email and SMS marketing strategies
• Ability to evaluate marketing metrics and possess a business-oriented mindset

Responsibilities

• Handle collaboration requests and establish brand partnerships
• Devise and implement marketing campaigns with the support of the team and available resources
• Create compelling content for videos, including user-generated content and professional productions
• Pursue PR opportunities and cultivate relationships with relevant writers and industry websites
• Rep Travel Cat at industry events
• Assist in evaluating and selecting event opportunities
• Craft copy for various marketing needs
• Oversee retention initiatives to enhance customer loyalty
• Manage initiatives related to the affiliate program
• Coordinate marketing efforts for product launches
• Coordinate/project manage email / SMS campaigns for pet brand under Travel Cat sister agency MEOS Digital

Requirements

• 2-5 years of marketing experience

Details

• Remote with WeWork budget available
• Flexible hours, with some hours in 9-6pm ET time frame required
• Part-time with goal of full time
• 15-25 hours to start with room to grow
• Pay $22-$28 an hour based on level of experience

To Apply Send the follow to info@yourcatbackpack.com

• Your 1 page resume
• Links to marketing campaigns / content you’ve created
• Links to relevant writing samples (social media posts, emails, etc)
• A brief cover letter / blurb in the email describing your interest in the role and how your experience is relevant
• Your experience with cats - do you currently have any, etc